Research development vs business development: Similarities, differences and how to stay friends
The overarching aims of research development are (i) to attract external funding to support research, to (ii) bring prestige to our institutions and (iii) realize impactful research outcomes for the benefit of society. Business development managers at research institutions aim to (i) commercialize intellectual property created by researchers and (ii) create new industry partnerships to bring in additional research funding via collaborative grants or commercial contracts. This presentation explores the similarities, differences and gaps between research and business development, as well as the internal tensions faced by business development managers. It proposes a model of knowledge transfer designed to clarify the duties and expectations of each role to enable effective collaboration.
A research office on a continuous fishing expedition near you…
“Personally I am very fond of strawberries and cream, but I have found that for some strange reason, fish prefer worms. So when I went fishing, I didn’t think about what I wanted. I thought about what they wanted. I didn’t bait the hook with strawberries and cream. Rather, I dangled a worm or grasshopper in front of the fish and said: “Wouldn’t you like to have that?”
– Dale Carnegie
The effective collaborative engagement of Higher Education with Business through R&D is essential if the UK is to realise the Government’s target of 2.4% of GDP invested in UKR&D within ten years. As a new and sole provider of HE within Suffolk the University has prioritised its aspirations for business engagement through the co-location of the R&E team within an Innovation Centre.
The R&E team has moved from a role of supporting internal development to being business facing, co-located with entrepreneurs, routinely engaging with VIPs and championing regional growth. The team is the pivotal link with key stakeholders, local businesses and entrepreneurs. The team has to go fish as the norm. We have seen the development of research administrators as ambassadors holding fishing rods dangling ‘growth’.
|Time||11:30 - 12:45|
|Date||Wednesday 6th June, 2018|
|Theme||Winning Friends & Influencing People|
Stefanie Thorne - Head of Research and Enterprise, University Of Suffolk
Tessa Jones - Manager, Research Development and Graduate Research at Monash Institute of Cognitive and Clinical Neurosciences